Of course, there's no official word yet, but Apple has been active during the conference talking to developers about its plans and ensuring plenty of games will support the joypad at launch.
It's been operating a meeting room at the show, albeit booked under a pseudonym company name to avoid media attention.
However, speaking anonymously, multiple developer sources have confirmed the news to PocketGamer.biz.
In the hand
It's expected Apple will formally announce its plans during its annual April press event; previously this has been centred around the iPad.
Many things remain unknown, though.
None of our contacts had seen or held the physical device so we don't know if the pad will take a conventional approach or employ a radical new design.
Following recent mishaps, Apple doesn't let unreleased hardware leave its closely guarded offices.
Neither are we sure when the pad will be released.
It would be logical for it to hit retail alongside a new iPad, but given the opportunities a dedicated controller would provide in the living room, we'd expect it to be part of a large announcement also revealing Apple's wide TV strategy, including a direct assault on the console businesses of Sony and Microsoft.
Everybody plays the joypad game
The news follows on from an explosion in third-party controllers from iOS and Android devices during 2012.
This has come from dedicated peripheral companies like MOGA and Nyko, as well as start ups such as Green Throttle, and even unconsole players like Ouya and GameStick, for whom a physical controller is a vital part of their plans to disrupt the console business.
Another example of the important of a game pad to big business was Samsung's surprise announcement of its Game Pad at the Galaxy S4 launch.
And to complete the picture, one developer source also told us that Google will be making its own announcement about an official game controller in the near future too.
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1) sounds fake2) no dev will support it
3) nobody will care
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Apple are often criticised for not reaching out to the games development community, perhaps this time that is what they have done, and whether the rumours become reality or not, that's probably a good thing.
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Todd - nope. The news came from trusted sources while at GDC. Whether it makes it to market is another matter, but we've been assured something was happening in San Francisco.We don't run rumours lightly on PocketGamer.biz - they're something of a rarity here.
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Which is it? Confirmed or not confirmed? Looks like the story is unfounded and author is using the Apple name just to bait people into reading this generating hits on nothing."Long rumoured - and hoped for - GDC 2013 has finally provided confirmation that Apple will release its own dedicated game controller."
"Of course, there's no official word."
Jim says "nope" and I agree.
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I hope this is a rare miss on Dalrymple's part...
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From Jim Dalrymple: "Nope"
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Jim Dalrymple says "Nope", so it's not happening. If you're not familiar with Jim, check his track record before responding. http://www.loopinsight.com/2013/03/29/the-rumored-apple-branded-gaming-joypad/
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Sooner than I thought - three cheers for things that make sense.
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Relevant tweet from a developer at GDC: https://twitter.com/PHIL_FISH/status/316736139753029633
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We shall see.
Source: http://www.pocketgamer.biz/r/Various/Apple+news/news.asp?c=49737
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